Re: CD Sales

From: Dan Bernitt <dlb[_at_]psu.edu>
Date: Thu, 06 Mar 2003 07:58:34 -0500


At 04:16 PM 3/1/2003 Saturday, Colin Seeger wrote:

<snip>

>The cost of running the entire operation is raised from sales.
>Unsuccessful releases cost the business a heap of money. Typically a
>recording budget of $150,000, a promotions budget of anything from
>$500,000 to $2,000,000 on top of the fixed costs of keeping the business'
>doors open. They aren't (generally) stupid people who run these
>businesses. They know about cost cutting and the rest of it. But it's a
>labour intensive business and if they don't promote each release they are
>in breach of their recording agreements and unless they promote them they
>are unlikely to be hit and the ones that aren't a hit cost just as much to
>promote as the duds. It's a crazy circle.

I understand that argument. As a possible alternative what do you think of the article I recently read (I forget where) about how some producers are starting to record live concerts and cut and sell the CDs right there? That would seem to have an effect on cost and also on how many CDs to produce. Received on Thu Mar 06 2003 - 13:41:38 GMT

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