Re: Re: Amazon.com's "Search Inside the Book"

From: tom poe <tompoe[_at_]amihost.com>
Date: Thu, 30 Oct 2003 13:20:20 -0500


Hi, John: Why do you say it's counterproductive to put the whole book online? Some people just don't have the money to buy your book, period. But, having read your book online, and having found it to be one of the most inspirational works they've ever read, they then go out and become your most productive seller/salesperson for you. Is that counterproductive?

What, exactly do you mean by piracy? What a ridiculous term to use, in my opinion. You sound like the RIAA.

Now, suppose you put your book online. Then, you also made a nice packaged binder with your book in it, and offered it for sale at a reasonable price for your needs. Now, offer an additional binder/book with your personal autograph at a higher price, speaker engagements, book tours, classes about the topic of your book, etc. Work up a whole product line of gifts and merchandise, and do your own Internet thing. Multi-media clips of your research, and music works to attract a broad audience. The ideas are endless. Think about it, and let that piracy thing go. You're far beyond such nonsense, . . . . aren't you? Thanks,
Tom Poe
Open Studios
Reno, NV
http://www.studioforrecording.org/

On Thu, 2003-10-30 at 08:46, John R. Levine wrote: - - - snip - - -
>
> Putting large chunks of a book online helps sales, but putting the
> whole thing online, particularly high quality page images like Amazon
> has, is counterproductive.
>
> In my case, the publishing contracts give the publisher (Wiley) broad
> authority to license electronic rights, but they have the same piracy
> concerns that we do.
>
>
> --
> John R. Levine, IECC, POB 727, Trumansburg NY 14886 +1 607 330 5711
> johnl@iecc.com, Village Trustee and Sewer Commissioner, http://iecc.com/johnl,
> Member, Provisional board, Coalition Against Unsolicited Commercial E-mail
>
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Received on Thu Oct 30 2003 - 23:20:20 GMT

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