On Aug 24, 1998, Moritz Roettinger <moritz.roettinger[_at_]dg23.cec.be> wrote:
>
> Bob Stock <bstock[_at_]ucla.edu> wrote:
> >
> > Length of text is a criterion for copyright protection in the US.
> >
> > "The following are examples of works not subject to copyright and
> > applications for registration of such works cannot be entertained:
> >
> > (a) Words and short phrases such as names, titles, and slogans;"
> >
> > 37 CFR 202.1(a).
>
> With regard to slogans (advertising slogans), is there a rule
> (established by jurisprudence) concerning the necessary amount of
> words in order that they can be protected by copyright law?
The most appropriate protection for advertising slogans is Trademark, not Copyright.
Bob Cumbow
Perkins Coie LLP
cumbr[_at_]perkinscoie.com
206-583-8566
Received on Tue Aug 25 1998 - 15:49:51 GMT
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